News

Press Release
24 November 2017

Orit Meidan heads Data Partnerships at zeotap

zeotap is a Berlin-headquartered Big Data platform which delivers highly granular mainly mobile-sourced data assets to the digital advertising market. Following a successful executive search conducted by Renovata Partners, Orit Meidan joins the company in the role of Director of Data Partnerships, UK.

Founded in 2014 and focusing on the mobile marketing experience, zeotap aims to offer data owners (primarily telecoms companies) a secure-by-design environment to monetise their deep data assets, whilst offering data users a one-stop-shop for high-quality, diversified and actionable data from a single trusted source - and therefore without the pain of endless integrations. The business has taken $21.3m funding in three rounds, most recently a $13.66m Series B in January 2017 from Here and New Science Ventures; alongside Series A backers Capnamic Ventures and Iris Capital.

Orit brings Zeotap a compelling breadth of skills: a computer science background, business development experience from across the mediatech landscape, a full understanding of the constraints and opportunities of the product development roadmap; and an MBA from Columbia Business School. Starting her career as a software developer in Israel, she soon moved to New York joining the Communication, Media & Technology practice at Booz & Co (now part of Strategy&). Her tech business development credits include Mediamorph (analytics for media owners, Director of Client Services, East Coast; also NYC), AppNexus (real-time digital advertising sales, Business Development Director, EMEA, London) and a host of go-to-market engagements on a consultancy basis.

Reporting to Florian Lichtwald, VP Global Telecom & Data Partnerships, Orit will be responsible for building and maintaining Zeotap’s network of strategic partnerships. This includes managing key existing relationships primarily with telcos; and forging new partner relationships with the broader community of corporate data owners.

Renovata Partners’ Lisa Morgan says, “Zeotap has built its business on data quality and responsible management in equal measure. Orit will not just be developing deals, she will be the guardian of Zeotap’s rigorous approach to data management as the partner network grows. She will be responsible for driving both scale and quality without compromise.”

About zeotap

With a slew of awards (i-com Global Mobile Awards, 2016; Unilever Foundry50, 2016), zeotap is a data platform that makes large-scale, deterministic data assets easily accessible to digital marketers and other industries for better decision making.

It was founded on the belief that the ever-growing resource of data from telecom operators could become a powerful innovation engine for many industries, if it is extracted, refined and intelligently distributed through a business which prioritises trust and value. Today zeotap is the global leader in telecom data on-boarding and has offices in Berlin, New York and Bangalore, with additional presence in Madrid and Milan.

For more information, please see www.zeotap.com

About Renovata Partners 

Renovata Partners is a leading international executive search firm focused on the Internet, mobile and software sectors. For 15 years, the team has worked with entrepreneurs and private capital investors to recruit world class boards and management teams for technology and Internet companies throughout Europe and the US. Renovata Partners has offices in the US, UK, Sweden and Germany. 

For more information, please visit www.renovatapartners.com.